It’s about the story.

Chris Olfers is a photographer, cinematographer, director and editor with over a decade of experience telling stories not by how they look - but how they feel.

University-taught in physics and mathematics but self-taught in creative, he first picked up a camera to document his life - and quickly began sharing his gritty, edgy style with brands like Red Bull, Marriott, Urban Decay, Bala, Reebok and Tecate. Chris’ work has been featured in Vogue, Architectural Digest, Forbes, Real Simple, Adweek, BizBash and Times Square. Chris and his wife Arielle own The Southern Influence, a commercial film production company.